The Power Of Hashtags

The Power Of Hashtags

When I think of the millennial generation, a few buzzwords come to mind but one stands out above the rest. That word is “trending”. What was once described by the dictionary simply as “emerging as a popular trend,” now has an...
How to Start a Webinar Series

How to Start a Webinar Series

Admittedly, the thought of starting a webinar series seems overwhelming. Mostly because there’s always the fear that no one will show up. Well I’m going to tell you a little secret about webinars: even if no one shows up, you still have a piece of content you can...
How to Scale Editorial Strategy [State of Search 2017]

How to Scale Editorial Strategy [State of Search 2017]

  I had the opportunity to speak at State of Search in Dallas again this year, this time about properly scaling editorial strategy. By planning and organizing your content output successfully, you can better grow your website and blog. Some of the topics I...
MoxieDot is Now Six Stories

MoxieDot is Now Six Stories

I have some exciting news to share: MoxieDot is changing its name to Six Stories! I wanted to choose a new name that better describes exactly what we do here, and that’s sharing your brand’s story online, whether it’s through content, social media,...
How To Infuse Fall In Your Marketing Strategy

How To Infuse Fall In Your Marketing Strategy

If I had a dollar for every social media post I’ve seen that says, “I’m so glad I live in a world where there are Octobers.” – Anne of Green Gables, I’d have sixteen dollars. Okay, so maybe that’s a slight overreaction but the learning is...
7 Branding Color Palettes Inspired By Fall

7 Branding Color Palettes Inspired By Fall

We love September for two important reasons: 1) it’s the official start of fall and 2) it’s the beginning line of the best Earth, Wind and Fire song. If you’re like us, you’ve been waiting for what feels like a year for fall. This season is...
The Power Of Social Media During A Natural Disaster

The Power Of Social Media During A Natural Disaster

Like the rest of the nation, our hearts broke when we first learned of the disastrous impact of Hurricane Harvey. Hearing about all the losses suffered by thousands of people was devastating, especially when many of us didn’t know how we could help those in...
The Biggest Marketing Trends of 2017…So Far

The Biggest Marketing Trends of 2017…So Far

Bell-bottoms, colored iPods, Beanie Babies, acid wash, and platform flip flops all have something in common: they all were once major trends. As with most trends, they tend to make a big splash, gain traction, and then vanish. If a trend is lucky, it may become...