5 Underutilized LinkedIn Features B2B Marketers May Be Missing Out On

5 Underutilized LinkedIn Features B2B Marketers May Be Missing Out On

LinkedIn has been found to be the most effective social media lead generator for B2B marketers, with 60-80% of those surveyed (depending on the study) stating that they have gotten real leads from the platform. Thus, it makes sense for those involved in the B2B industry to remain active on LinkedIn, especially because it’s wealth of places to generate content and engagement continues to grow.

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Spencer Childress

Spencer Childress

Spencer Childress has a bachelors degree in Physics and enjoys data-driven projects. He helps Six Stories with research and website changes.