How to Craft a B2B Email Marketing Strategy That Works

How to Craft a B2B Email Marketing Strategy That Works

Email marketing is one of the main cornerstones of several B2B marketers’ strategies. However, there is definitely a wrong and a right way to do email, especially in the age of email overload, which we as business professionals have been feeling for several years already. After all 91% on consumers open email every day, according to ExactTarget via HubSpot.

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Spencer Childress

Spencer Childress

Spencer Childress has a bachelors degree in Physics and enjoys data-driven projects. He helps Six Stories with research and website changes.